AI Business Development Manager for Kenya
Find buyers. Draft outreach. Approve and send. Book meetings.
Fanel finds the right buyers, drafts the approach, and you approve every send.
No credit card required
Sound familiar?
Running a business in Kenya without a sales team means wearing every hat.
I spend half my day searching Google and LinkedIn for leads. By 5pm, I have added 3 contacts to a spreadsheet.
13,000+
Kenyan businesses to prospect — matched to what you sell
I sent 50 follow-up emails last month. I have no idea which ones worked or which prospects to prioritise.
3
channels — WhatsApp, email & SMS, drafted for you to approve
I need a sales team, but I can barely cover my own salary. I am the CEO, marketer, AND sales rep.
1
agent that finds buyers, drafts outreach and tracks deals — you approve every send
These are not failures. They are the reality of running a business in Kenya without a sales team. Fanel changes that.
Everything You Need to Sell More
Fanel. Your full sales workflow.
Find
Discovery
Matches the directory to what you sell by sector and county, and shows how ready each buyer is to act on — with the reasoning beside it.
Reach
Engagement
Drafts personalised, Kenya-aware outreach grounded in what you sell. Nothing sends until you approve — you stay the sender, it does the legwork.
Track
Follow-through
Moves every prospect through your funnel, captures outcomes, and shows what your effort is converting — stage by stage.
Know who is ready to buy
Fanel scores the prospects you add or pursue from Find, and shows the reasons behind each score.
Start every morning with a plan
Daily sales brief tells you exactly what to do first.
Write follow-ups in 30 seconds
Personalised, culturally-aware messages that get responses.
Kenya-ready business documents
Invoices, proposals, and quotes formatted for Kenyan business.
Built for Kenya's key sectors
Procurement culture, budget cycles, and decision-maker paths — sector by sector.
See it before you sign up
Who is Fanel finding in your sector?
Pick your industry and see a preview of the companies waiting for you.
KES 2,999/mo
Solo plan
Pays for itself with one meeting booked.
Compare all plans →Honest about who Fanel is for
We'd rather help you find a better fit than waste your time. Here's the truth.
Fanel is for you if
- ✓You sell B2B to Kenyan institutions — government, hospitals, NGOs, SACCOs, banks, schools, corporates
- ✓Your team is 1–50 people and you can't afford a 5-person sales team
- ✓You're in healthcare, education, financial services, NGOs, retail, real estate, technology, or related sectors
- ✓You want to bid on tenders, win contracts, and grow without hiring more sales reps
- ✓You're comfortable paying via M-Pesa or card in KES
Fanel is not for you if
- —You sell B2C — consumer retail, individual customers, e-commerce shoppers
- —You sell internationally — we're built for the Kenyan market
- —You have a 50+ person sales team and an enterprise CRM stack — you'll outgrow us
- —Your buyers are individuals, not organisations or institutions
- —You need a custom build, dedicated CSM, or compliance audits beyond KDPA
Built in Nairobi for Kenyan SMEs. Fanel lets a small business compete with a corporate that has twenty reps. Read our story
Common questions
How does Fanel find prospects?+
Is my data safe?+
Can I cancel anytime?+
Be among Fanel's first customers
Start your 14-day free trial. No credit card required. Cancel anytime.