AI Business Development Manager for Kenya
Fanel finds institutional buyers, sends personalised emails, books meetings, and generates business documents — while you sleep.
Built for Kenyan SMEs across 7 sectors
Sound familiar?
Running a business in Kenya without a sales team means wearing every hat.
I spend half my day searching Google and LinkedIn for leads. By 5pm, I have added 3 contacts to a spreadsheet.
500+
scored buyers found overnight — ready to contact when you wake up
I sent 50 follow-up emails last month. I have no idea which ones worked or which prospects to prioritise.
3×
more replies — AI scores every prospect and tells you exactly who to call first
I need a sales team, but I can barely cover my own salary. I am the CEO, marketer, AND sales rep.
1/10×
the cost of one intern — a 24/7 AI sales team with no hiring, no training
These are not failures. They are the reality of running a business in Kenya without a sales team. Fanel changes that.
Built for Kenyan businesses
7 sectors, Kenya-specific AI
M-Pesa payments
Pay instantly via STK Push
Your data stays private
Secure, never shared
No credit card to start
21-day free trial
7
Sectors supported
3
AI sales bots
13+
Document templates
How Fanel Works
Three steps. Ten minutes to set up. Results from day one.
Tell Us About Your Business
Complete a 5-minute AI interview. Fanel builds your ICP profile and credibility score.
Scout Finds Your Buyers
AI researches institutional buyers in your sectors, scores them A/B/C, and identifies decision-makers.
Zara Reaches Out
Personalised 4-touch email sequences crafted with sector intelligence and cultural awareness.
Everything You Need to Sell More
Three AI bots. One mission: fill your pipeline and close deals.
Scout
Prospect Intelligence Agent
Finds institutional buyers, scores prospects, and detects trigger events. The researcher who never sleeps.
Zara
Outreach Specialist
Writes personalised cold emails with sector intelligence and cultural awareness. Speaks Kenyan B2B.
Kali
Intelligence Analyst
Analyses campaign performance, generates insights, and powers the learning engine.
Mosi
Meeting Manager
Classifies replies, generates meeting briefs, and ensures no warm conversation is dropped.
Raha
Customer Success Agent
Monitors workspace health, prevents churn, and keeps customers winning.
Know who is ready to buy
AI scores every prospect so you never waste time on cold leads.
Start every morning with a plan
Daily sales brief tells you exactly what to do first.
Write follow-ups in 30 seconds
Personalised, culturally-aware messages that get responses.
Kenya-ready business documents
Invoices, proposals, and quotes formatted for Kenyan business.
Built for Kenya's Key Sectors
Fanel understands the procurement culture, budget cycles, and decision-maker paths in each sector.
See it before you sign up
Who is Scout finding in your sector?
Pick your industry and see a preview of the companies waiting for you.
What Kenyan founders are saying
Real results from real businesses using Fanel to find and close institutional contracts.
“Nilipata tender la KES 1.8M baada ya kutumia Fanel kwa wiki tatu. Kali aliandaa proposal nzuri sana.”
Amina Wanjiku
Director, Wanjiku Supplies Ltd, Nairobi
“Before Fanel I was cold calling random numbers. Now Scout finds me the right companies and I close 3x more deals. Totally worth it.”
Brian Otieno
Founder, Otieno Digital Solutions, Kisumu
“We use Fanel across our sales team of 5. The Document Engine saves us 3 hours per proposal. Our win rate has improved significantly since we started.”
Sarah Kamau
Managing Partner, Kamau & Associates, Westlands
“Kali writes better cold emails than I do. My response rate went from 4% to 18% in the first month.”
Wanjiku Kamau
Founder, Afya Analytics
“I used to spend Monday mornings figuring out who to call. Now Mosi tells me the moment I log in. My pipeline actually moves now.”
Brian Odhiambo
BD Manager, Savanna Logistics
“Fanel is the first sales tool that actually understands the Kenyan market. The company data is real — not scraped from LinkedIn.”
Aisha Mohamed
Sales Manager, Dawa Distributors
Why Fanel?
See how Fanel compares to using a global sales tool or hiring a sales representative.
| Feature | FanelFrom KES 2,999/mo | Global ToolFrom $49/mo (USD) | Sales RepKES 50,000+/mo |
|---|---|---|---|
| KES pricing with M-Pesa | |||
| Kenya institutional buyer database | |||
| 7-sector AI with procurement intelligence | |||
| Automated prospecting 24/7 | |||
| Personalised outreach at scale | |||
| Budget cycle and decision-maker mapping | |||
| Professional document generation | |||
| No hiring, training, or management |
KES pricing with M-Pesa
Kenya institutional buyer database
7-sector AI with procurement intelligence
Automated prospecting 24/7
Personalised outreach at scale
Budget cycle and decision-maker mapping
Professional document generation
No hiring, training, or management
21 days free · No credit card · M-Pesa accepted
Simple, Transparent Pricing
Start free. Upgrade when you grow.
Starter
Perfect for solo founders starting B2B outreach
- 1 user (owner)
- 1 active sector
- 50 prospects
- 200 AI emails/month
- 50 AI actions/month
- Basic business services
- Basic dashboard
Growth
For growing teams scaling their pipeline
- Up to 4 users
- 3 active sectors
- 200 prospects
- 1,000 AI emails/month
- 200 AI actions/month
- Full business services
- Full dashboards
- AI adapts to your sector
Pro
For established teams with unlimited needs
- Unlimited users (999+)
- All 7 sectors
- Unlimited prospects
- Unlimited AI emails
- 500 AI actions/month
- Full business services
- Sales Manager View
- Priority support
- White-label documents
Every Credit Powers Revenue-Ready AI
Pipeline, contacts, and meetings are always unlimited. Credits power AI actions:
AI email draft
1 credit
Prospect research
1 credit
Sales document
1 credit
Competitor analysis
1 credit
ICP deep dive
1 credit
Pipeline, contacts, meetings, and calendar are unlimited on all plans. Learn more
Frequently Asked Questions
Everything you need to know before getting started.
Still have questions? Email us at info@fanel.co.ke
Ready to Wake Up to Meetings Already Booked?
Start your 14-day free trial. No credit card required. Cancel anytime.