Simple, transparent pricing
No hidden fees. No long contracts. Start with a free trial, upgrade when you grow. Cancel anytime.
Joining 400+ Kenyan businesses already finding leads with Fanel
Starter
For solo founders getting started with institutional sales
KES 32,388 billed annually
Growth
For growing teams that need full automation and intelligence
KES 64,788 billed annually
Pro
For sales teams that want the full AI business development suite
KES 129,990 billed annually
Compare Plans
| Feature | Starter | GrowthPopular | Pro |
|---|---|---|---|
Team members | 1 | Up to 5 | Unlimited |
Active sectors | 1 | 3 | All 5 |
Prospects per month | 50 | 200 | Unlimited |
AI emails per month | 200 | 1,000 | Unlimited |
AI actions per month | 50 | 200 | 500 |
Dashboard | Basic | Full | Full + Manager |
AI sector learning | |||
Full business services | |||
White-label documents | |||
Priority support |
Why Fanel?
Compare the cost and capability of Fanel against hiring a sales team or doing everything yourself.
| Fanel AI | Hire a BDM | Do It Yourself | |
|---|---|---|---|
| Monthly cost | From KES 2,999 | KES 80,000 - 150,000+ | Your time |
| Works overnight | |||
| Consistent follow-up | Varies | ||
| Sector intelligence | Varies | ||
| Professional documents | |||
| Meeting prep briefs | |||
| Scales with you | Hire more | ||
| Available 24/7 |
Document Packs
Need more documents for company profiles, proposals, or tender packages? Buy document packs anytime via M-Pesa or card.
Starter Pack
20 credits
KES 2,000
KES 100 per credit
Growth Pack
60 credits
KES 5,000
KES 83.33 per credit
Pro Pack
140 credits
KES 10,000
KES 71.43 per credit
Example service credit costs
Frequently Asked Questions
Everything you need to know about Fanel pricing.
First Win Guarantee
Use Fanel for 21 days. Find a real lead and send your first outreach. If you don't see value, we'll refund your first month — no questions asked.
Contact support@fanel.co.ke to claim
AGPO Intelligence Add-on
Tender matching by AGPO status, Compliance Vault, and SMS alerts for matching tenders. Youth, Women & PWD certified businesses.
KES 1,200/month — add to any plan
What Kenyan founders are saying
Real results from real businesses using Fanel to find and close institutional contracts.
“Nilipata tender la KES 1.8M baada ya kutumia Fanel kwa wiki tatu. Kali aliandaa proposal nzuri sana.”
Amina Wanjiku
Director, Wanjiku Supplies Ltd, Nairobi
“Before Fanel I was cold calling random numbers. Now Scout finds me the right companies and I close 3x more deals. Totally worth it.”
Brian Otieno
Founder, Otieno Digital Solutions, Kisumu
“We use Fanel across our sales team of 5. The Document Engine saves us 3 hours per proposal. Our win rate has improved significantly since we started.”
Sarah Kamau
Managing Partner, Kamau & Associates, Westlands
“Kali writes better cold emails than I do. My response rate went from 4% to 18% in the first month.”
Wanjiku Kamau
Founder, Afya Analytics
“I used to spend Monday mornings figuring out who to call. Now Mosi tells me the moment I log in. My pipeline actually moves now.”
Brian Odhiambo
BD Manager, Savanna Logistics
“Fanel is the first sales tool that actually understands the Kenyan market. The company data is real — not scraped from LinkedIn.”
Aisha Mohamed
Sales Manager, Dawa Distributors
What can you do with credits?
Each credit powers one AI action. Here's what you get:
AI email draft
1 credit
Prospect research
1 credit
Sales document
1 credit
Competitor analysis
1 credit
ICP deep dive
1 credit
Pipeline, contacts, meetings, and calendar are unlimited on all plans. Learn more
Have questions? Check our FAQ or email us at info@fanel.co.ke
Ready to let AI find your next client?
Join Kenyan SMEs already using Fanel to win institutional contracts. Start your free trial today — no credit card required.
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