Building a Mosi sequence that converts

Create a high-conversion 3-message outreach sequence.

Steps (8)

1. 1

   Open Templates in Contacts.

2. 2

   Understand the 3-message structure (Introduction → Value → Ask).

3. 3

   Edit Message 1: Personalise the opening, reference a specific company detail from Scout.

4. 4

   Edit Message 2 (Day 3): Focus on one specific problem your product solves for their sector.

5. 5

   Edit Message 3 (Day 7): Low-pressure final touch — offer a specific resource or insight.

6. 6

   Save as a custom template named for the sector.

7. 7

   Apply to 3 new contacts and compare with default Mosi messages.

8. 8

   Checkpoint: Custom template saved, applied to real contacts.